BDM - Western Canada

Activity area : Consumer goods

Post category : Sales

Province : BC

Region : Calgary, Edmonton, Vancouver

Recruiter : Brian Gordon

Contact us : bgordon@hubbletalent.ca

Job description :

Our client who is a world leading manufacturer of dry grocery products, is looking to hire a Business Development Manager (Western Canada) that will report to a Director of Sales.

Mandate:

Lead and manage effectively major account business development with the goal of achieving sales targets, increasing market share, and maximizing profitability. This involves developing customer specific sales strategies and executing plan efficiently, forecasting sales volumes and investment, monitoring performance, analysing market trends, fostering customer and stakeholder relationships and optimizing profit margins while adhering to regulations and company policies. This role plays a crucial role in driving the success and growth of the business through strategic customer development and strong financial results.

Key Accountabilities:

• Strategic & effective planning: Develop and execute customer specific strategies and plans to achieve sales targets, market share growth and maximize profitability for the business.
• New business development: Identify and pursue new business opportunities, including exploring untapped market segments, developing strategic partnerships, and launching new products or services to drive revenue growth and increase market share.
• Negotiation & partnerships: Build and maintain strong relationships with the customers, negotiate contracts and pricing, and actively work to increase market share and profitability within those accounts via Joint Value Creation business planning.
• Profit optimization: Actively seek opportunities to optimize profit margins through effective spending and promotional activities while ensuring compliance with regulations and company policies (RGM mindset).
• Relationship building: Cultivate and maintain relationships with customers and the internal teams to ensure alignment and collaboration in achieving sales and profitability goals. Additionally, foster relationships with distributors (if applicable) and other industry partners to enhance market share and profit potential.
• Sales forecasting: Conduct accurate customer specific sales forecasting and develop budgets that align with sales objectives, market trends, and profit targets.
• Sales monitoring and reporting: Monitor sales performance against targets, analyze sales data, and generate regular reports to assess progress, identify areas for improvement, and drive profitability.
• Market analysis and competitor assessment: Continuously analyze market dynamics, customer preferences, and competitor activities to identify opportunities for growth, market share expansion, and profit optimization.
• Sales Analyst management & development: Prioritize tasks, delegate efficiently support. Evaluate performance, provide ongoing training, coaching, and development opportunities to enhance skills, product knowledge and selling capabilities, ultimately contributing to increased sales and profitability.

Skills and qualifications :

• 5 years plus of managing head office level relationships with Federated Co-Op and Save-On-Foods.
• Reside in Western Canada.
• Bachelor’s degree in business, marketing, finance, or any other related business field.
• Owned new customers development and specific strategies building and execution planning.
• Experience in Catman, Revenue Growth or Trade Marketing is valuable.
• Strong financial background (conceptions, reporting and analysis).
• Knowledge or understanding of Nielsen and syndicated research tools, methods and analysis.
• Travel Requirements: The candidate may be required to travel to meet with customers, attend industry events, or visit stores.
• Technical Skills: The candidate should be proficient in Microsoft Office applications, such as Excel, PowerPoint, Word, Teams.
• Leadership Skills: The candidate should have strong leadership skills and collaborative style building strong relationships with customers and the internal teams.
• Industry Knowledge: The candidate should have a deep understanding of the food manufacturing industry (or other CPG food companies), including trends, consumer preferences, and competitive landscape. The candidate should also stay up-to-date on emerging retail channels, such as e-commerce and mobile, and incorporate these channels into the shopper marketing strategy.

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